Case study 6 - Realising a spa

Client: one of Portugal's premier hotels

Background: the primary objective was to determine the market and earnings potential of establishing a health spa as part of the hotel's overall business strategy

Consultant/s: John McGuinness

Project objective: to advise on the feasibility of creating a health spa as an integral part of this prestigious hotel.

Project scope

Proposals on the concept, operating strategy and financial performance for the new health spa needed to be created.

Results

The facility is operating successfully and is widely recognised as one of the best in Lisbon.

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